I was pondering a good Fridea for a week where I’ve written about a college ministry’s “back door” (here, here, and here). And while it would be easy to promote an exit survey or other means of measurement, I realized one notion has to come before others:
Get a good “list” of who’s involved in your ministry. Then review it occasionally.
Some college ministries could print out their “involved” list right now. But for most, I think the list of involved students – not just leaders, not just small group members, but students who would simply call the ministry “home” – isn’t so clear. But it can be.
Maybe you push a ministry-wide survey, and you ask the kinds of questions that let you know who’s a “regular.” Maybe you just pick a point in the semester (like one month into every semester) and just write out a list, with the help of student leaders. Method depends on how big the ministry is.
You might set your “involved” bar higher or lower – it could just include those in small groups, or it could be anyone who’s ever shown up at all. But for the purposes of examining the Back Door, I’d vote for the middle-ground – students who have been regular enough that their absence would indeed indicate a change.
If you did have such a list, it wouldn’t be so tough to run through it twice a semester… and I bet between you and your leaders, you’d be able to remember where 90% of them had gone. (And with a little research or reaching-out, you could get even closer to 100%.)
That sort of analysis is the beginning of measuring this well, and measuring this well would teach you a lot about your college ministry.