Since the beginning of my daily blogging (and in the book), I’ve argued that college ministry is best approached missiologically (which I think is more than just “missionally,” but I’ll write about that some other time).
If I was going to evaluate whether a college ministry – even my own college ministry – was functioning like a missions effort, I would start with one telling question:
What are the cultural characteristics of the campus(es) you’re reaching?
My ability to answer that question – deeply, wisely, knowledgeably, uniquely – says a lot about how missiological my ministry has the opportunity to be.
Knowing the campus tribe extensively and deeply doesn’t make my college ministry a missions effort. But there’s no way I’ll build my best campus mission without it.