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Yesterday I wrote about using Valentine’s Day (or Valentine’s Week) to make students (especially the gals) feel special, to help students learn about serving others, to discuss Christianity’s counter-cultural version of and vision for romantic love, and other possibilities.

The thing is, romance, possible romance, and thoughts of future romance are always going to be a big part of college students’ lives (especially since by “romance” I mean any related topics). So why wouldn’t we tie some portion of our work to this very teachable moment, an area in which Christianity truly has an awful lot to say?

Today, some ideas about the How of all this. Beyond the normal “Dating series,” what can your college ministry do about these issues surrounding V Day – or any other time of the year? I figured I’d throw out a handful of Frideas, and hopefully some of them will be useful – or get you thinking!

  • Campus-wide seminar (on sexuality, dating, etc.)
  • Fundraisers connected to Valentine’s (sell roses, Val-o-grams on campus, care packages paid for by friends or significant others or parents, etc.)
  • Serving local adults on Valentine’s by watching kids during “date night”
  • Etiquette Dinner
  • Regular, somewhat nice dinner on Valentine’s Day (or any Friday night) for college students just to get to know each other (sometimes called “Dinner for Ten” or something similar)
  • Panel discussion by adults on romance topics
  • Talking about not simply the “rules” of dating but being a good couple
  • Talking about not simply the “rules” of singleness but using your singleness well
  • Honoring couples in your ministry who have done things well (by them sharing their testimony, discipling other couples, etc.)
  • Loving on others around Valentine’s Day (older people, the homeless, students’ own parents, international students, etc.)
  • Facilitate special date nights for couples in your ministry
  • If you’re a married (or dating) college minister, go out regularly with student couples in your ministry

Lots of ideas that certainly center on different purposes. And I’m sure we could all come up with more!

 

I’m throwing out some Spring Break thoughts this week – see Monday’s for thoughts on Spring Break traditions, and Tuesday for the crazy Mad Libs eBay Road Trip idea.

Today, a simple question: Have you thought about impacting those who will stay in town?

“In town” means different things for different campus contexts. But for many of us, there might be an opportunity for short-term, high-impact discipleship. Maybe a one-week book club? Perhaps a few-night topical small group? What if you and a few student leaders spent a chunk of the week brainstorming? What if you did something for students well beyond your own ministry?

It could mean a lot of different things, of course, and for many it’s not a doable idea. But the question – especially in light of my encouragement Monday – is, Have you thought about it?

And one last thing: There are few better times to think about impacting international students. They’ll likely be around, even if nobody else is! What homes and/or hospitality will they find in a lonely week?

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Last semester, I had the chance to help my church out on our Local and International Service team. And one of the things I really appreciate about those guys is that they have a major partnership bent. Even though our church is big and could do a lot of service activities on its own, instead our M.O. is partnering with those in our community (or overseas) who are already making an impact.

Clearly, lots of churches don’t take that same stance. But the truth is, lots of college ministries don’t, either. In our case, I believe there’s room for a lot more partnership in service activities – as well as other functions of our ministries.

How often do you consider questions like these?:

  • Before we launch a Bible study for that sorority, do we know of any other ministries with students in that club?
  • Instead of assuming nobody’s already reaching that dorm, have we tried to find out and maybe join them?
  • We’ve thought about advertising to that nearby community college – is there a church that might want to help with that outreach?
  • Are there any other secular clubs on campus that could partner with us for this campus-wide party?
  • Before choosing a new service project, have we considered the ones the campus is already getting behind?
  • Instead of having our five students with a passion for _____________ do that on their own, what if they joined forces with similar students from other ministries?

Believe me, I recognize there are sometimes great reasons NOT to partner. But I feel like we’re more often erring on the other side of things, on the side that needlessly recreates wheels and misses opportunities for a little extra unity. We have to be open to considering partnership often.

One more note – When it comes to partnering with other ministries, let me say this: I am by no means a naysayer when it comes to having multiple college ministries on a campus. I understand the role they serve, and I know there are real differences between groups. (It is a misunderstanding of biblical unity to declare that things shouldn’t be this way.) But the fact that there often should be multiple college ministries on one campus doesn’t mean that the next activity can’t be done in unison – whether it’s starting a niche ministry or holding a Service Day downtown.

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Short and simple today, but it’s still a chance for brave, strategic college ministries to “go for broke”:

Start a (school-serving) tradition on your campus.

Believe it or not, your ministry would be far from the first to begin something that a campus tribe rallies around. There are instances of Orientation Week events that have been adopted by the school itself, T-shirts that have “made it big,” campus-wide games that have caught on far beyond the ministry’s normal circle, and so on.

And when this works, it has the potential to serve students – or even the campus and its long-term aims. There may be a strong recruiting or evangelism angle to some new traditions, whether through direct contact or through building bridges from the tradition to those things. Maybe certain traditions could help bring some needed funds to your ministry (like through T-shirt or other sales), or maybe by building this tradition with other organizations (Christian or otherwise), you’ll grow some amazing connections!

There’s no way I can wade into all the possibilities, though, because traditions are possibly the most contextual of all the characteristics of the campus tribes. So coming up with new traditions is a contextual art – and it’s also an area that would be really easy to fail in.

But that’s the idea of this “Going for Broke” series: Offering ideas that require a lot of wisdom and skill, but that might just be worth considering!

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Yesterday, I wrote about one way a college ministry can take a “big leap” (which is the point of this “Going for Broke” series). That idea involved launching a new ministry effort – or even a truly new ministry altogether – to reach an underreached segment of your campus.

Honestly, there are probably several ways to “go for broke” that involve reaching out to niches at your school – or maybe even at other schools? (We’re thinking big this week, remember.) But as I’ve traveled the country and otherwise connected with hundreds of college ministries in the last several years, I’ve gained some wisdom (I hope) on taking this plunge. So here are some scattered thoughts on the Who of a niche-based leap for your college ministry.

  1. Not every characteristic provides a true niche. I’ve seen some attempts to identify reachable segments that don’t seem to connect to students’ actual experience. Not every dorm, section of campus, major, etc., needs to be targeted in a specialized way. If there’s not a true “identity” shared by members of the group, then they’re not that sort of niche… even if they happen to belong to the same honor society.
  2. Think like a student, not a city planner. Personally, I’d prefer that campuses be easily “mapped” for strategic outreach… but it doesn’t work that way. Students don’t congregate or self-identify around the lines an outsider might draw. Instead, it’s important to look at the actual reality on the ground. What interests, areas, activities, or other aspects have created actual student niches? Could / should any of them be reached in a special way? (Truthfully, your own students may have an easier time identifying these than you might!)
  3. Be willing to think small. Don’t assume a niche worthy of a unique ministry effort has to be a big niche. There may be a group of 10 or 50 individuals who remain “unreached” by previous ministry attempts. Be open to the call to reach them, and realize they could be harder to find because of their size.
  4. Be willing to think big. On the other hand, it’s possible to miss a potential niche because it seems so big. Maybe it’s the entire Greek system (and specialized efforts there have worked well on countless campuses). Maybe at your school, an entire class year – Sophomores? Fifth-year Seniors? – could use a tailored effort. Maybe there’s a need to reach men through a new ministry. Don’t overlook enormous opportunities just because they’re… enormous.
  5. Consider whom God has already brought. To me, this is one of the clearest signs of a potential niche to reach (whether in small ways or in the large-scale way I’m talking about here). Has God brought your ministry students who clearly identify with a niche that is generally underreached? Might he want to use those students to lead an effort, or at least to provide insight into what’s needed to reach their segment?
  6. Be strategic and thoughtful. Recognizing need isn’t the same as hearing God’s call, no matter how much we’d like for it to be. While noticing that the Arts crowd isn’t being reached may be the beginning of this process, it’s not an automatic call to establish a new work among them. It’s vital that we be thoughtful and strategic, and in the end, the call may be somebody else’s, or the need may be met in some other way.
  7. Be creative. On the other hand, noticing that kind of need could indeed lead to a new ministry eventually. So if this niche-based work is a possibility for your campus ministry, it’s worth looking high and low for ideas of groups to reach. Poll your students. Look through the list of student organizations. Pray like crazy – and then watch for unique ways God might answer. Ask your ministry’s alumni. Ask the administration.
  8. Consider service, not only outreach. As you’re thinking about whom you might reach, you might stumble upon the Who of a new niche ministry by thinking about whom to serve, not simply whom to recruit. Look at your campus through recruiting and evangelism eyes, and God may show you some niches. Look through the lens of “Who could really use our service?,” and He may provide you with some others. And on this score especially, campus administration may actually be a help – and then if you begin serving groups they’ve identified, all sorts of benefits may arise from that.

This is enough for now, but hopefully this is at least a start toward thinking about the Who of new niche-based efforts!

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I’ve written (and even spoken at a conference) before on a method for brainstorming that not only makes “creativity” easy for non-creative people, but also allows college ministers to tweak their present activities to accomplish our purposes best. I call it “exploring the edges” or the Slider Method.

If you’re interested, you can find audio of my “Better Brainstorming” talks via Campus Ministry United. Here are the links; you can download them or play them directly: “Better Brainstorming With Benson” pt. 1, “Better Brainstorming With Benson” pt. 2. (There’s a shorter, somewhat different explanation at this post, too.)

So I thought for today’s Fridea, I’d use that method on the classic “Finals Study Session.” This should provide some Frideas you can actually use, but hopefully (and more importantly), it’ll give you a tool for tweaking any other Finals Week ideas you’ve got for maximum effectiveness.

The Classic Finals Study Session

Lots of college ministries (and other student organizations) establish some kind of presence on campus to help students study (and/or provide a break from studying). Of course, other purposes can be accomplished besides this act of service – like connecting with students, recruiting, and so on.

The “classic” method may be exactly what a campus ministry needs to best hit its aims. But what if a method can be tweaked to do that even better? Let’s explore some various “axes” of this particular method and see what versions we come up with. Would any of these fit your purposes better?

The Who Axis (thinking bigger, smaller, or crazier)

bigger (on the who axis)

  • Advertising all across campus, not just to your ministry
  • Specifically urging students to bring friends
  • Bringing together students from multiple campuses (which might affect WHERE you have it, too)
  • Do this in conjunction with other collegiate ministries

smaller

  • Holding this for only a single major
  • Offering it for one dorm or apartment complex
  • Establishing a “guys only” or “girls only” or “Seniors only” study break (etc.)
  • Purposely holding it only for your campus ministry’s students (and maybe any friends they bring?)

crazier

  • Encouraging professors, tutors, or staff to attend (for the fun, to connect with students, or to help students)
  • Bringing in people from a local church or churches to facilitate, connect with students, etc.
  • Limiting the invite to different groups on different nights (maybe even mixing groups interestingly)

The What Axis

bigger (on the what axis)

  • Offering not only study time but… food, tutoring, video game breaks, board game breaks, napping couches, movies…

smaller

  • Limiting it to only those who need a certain kind of studying – like group study, or completely silent study
  • Not offering study space at all, but only relaxation, food, tutoring, or any of the other things listed under “bigger”
  • Focusing on large-group study sessions around a single test or single major

crazier

  • Taking a “study road trip”!
  • “Crash” a local restaurant or coffee shop to do this (you might wanna let them know)
  • Coordinate with professors to provide extra special study aids for particular tests

The When Axis

bigger

  • Offer this far more than you’d planned – maybe throughout Finals (or even start before Finals start)
  • Offer the session(s) for longer than usual – all day, all night… or both!

smaller

  • Offer this only once
  • Make the time especially short (but do it really, really well)

crazier

  • Offer several of these at different times and in different locations (which affects WHERE axis, too)
  • Make it a “cram session” offered early every morning
  • Put it in the middle of the day instead of at night

Get the idea? By focusing on one “axis” at a time, we can take any method and think through potential “tweaks.” And we only explored three axes here - you could still brainstorm the Where Axis and the “newly discovered” With Whom Axis.

And of course, this method can be applied to any of yesterday’s 29 ideas… and anything else you’re planning to do during Finals this year. Are you accomplishing everything you could? Tweaking can be a lovely thing…

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Sorry that this Fridea is coming kinda late, but it could at least help toward planning how you’ll respond to next year’s Halloween!

I do recognize that October 31st is “celebrated” differently campus-to-campus, and many schools may not see much when it comes to this weekend or the night of Halloween. But other schools see quite a bit – it’s the moment when everybody drinks, perhaps, or when the costumes come out (and not unto holiness), or when debauchery is otherwise at its worst.

So my Fridea and encouragement this week is to respond as God leads you and your ministry. The subject line offers some thoughts on that:

  1. View what takes place, like a missionary would / should. Let it break your heart. Let it open your eyes and your students’ eyes. Let God use what’s actually happening – not just what you assume is – to provide ministry ideas for next year. (I’ll likely prayer-drive through the “scene” myself tonight or tomorrow.)
  2. Serve students. Like Spring Break mission trips or finals week, your campus might respond well to free midnight pancakes or van rides. Yes, you’ll need to work through what’s best (and what might only encourage more problems), but it’s worth considering how you can serve – and build relational bridges to – students.
  3. Think long and hard about how you can best serve, impact, and encounter your campus at the Halloweens to come.
  4. Pray. Pray as you view, with your students, or otherwise. This might be a night for all-night prayer, or it might be something you intercede about regularly, leading up to next year’s Halloween.
  5. Teach. The issues raised by Halloween – and not just the occult issues, though those are real, too – are worth discipling about, right? Why shouldn’t a girl “dress to impress”? Why wouldn’t a college student drink to excess? What’s so wrong with a night or weekend of debauchery? How can we serve our peers when they’re wrapped up in these things? Have you taught even your Christian students this stuff?

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Maybe I’ll have a chance to ponder some concrete ideas in the future, but the title of today’s post pretty much speaks for itself! And every campus – and every ministry – is different enough that your interactions with parents and the potential there will differ pretty widely.

But since Parents’ Weekend is coming up this weekend at SMU here in Dallas, I did want to encourage you to take full advantage of those kinds of opportunities – and not only official “parents’ weekends” at your school (though they present HUGE potential), but also other times when individual students’ parents make their way to campus.

Have you thought and prayed this one through? You may be missing chances for recruiting prayer warriors, encouraging students to get more involved, support-raising, finding good contacts, recruiting mentors for students, and probably a lot of other things. Whether it’s a full-scale parents-invited large group meeting or a standing offer for free lunch with students and their parents… or other ideas… I’d weigh how this can fit into your semesters!

(And a bonus: You might be able to integrate with your campus in helping its Parents’ Weekends go well. Another win!)

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I first posted this Fridea around this time last summer, but it’s something that could be really profound for your college ministry – and it’s even something that might be worth making into an annual tradition.

A while back, I discussed fasting as a great discipline to introduce to college students. And while there are plenty of ways to make this “vintage” practice part of your college ministry, here’s one of the bigger ways:

Call a college ministry-wide fast in preparation for the upcoming school year.

I recognize this is a bit tricky most of your students are away for the summer. But Facebook Events or phone calls can work wonders! And it’s a pretty neat way to participate in spiritual community together, even while separated by thousands of miles.

(If you’ve got some students local this summer who are going elsewhere in the fall, this can still be a personal fast as they prepare for their own next year.)

The first exposure to fasting I remember was in the youth group, where our youth ministers held an annual 40-day fast before Youth Camp. Not nearly all of us – and very few (if any) of the students – chose to fast from food. But many of us fasted from something for those 40 days.

I remember that first time we did it – and I remember how God prepared me for what He wanted to do. I entered Camp with a strong sense of expectancy AND saw God move in some really exciting ways that week.

Those are three of the potential benefits of a “anticipatory fast”

  • opening ourselves to God’s preparation
  • entering a new season or event with expectancy
  • and then – as God sees fit – watching Him respond in cool ways to the fervency of His people

If it fits your group right now and fits your purposes, I’d encourage you to consider calling your students to a fast! It could prepare everybody for an astounding fall – or at the very least, help everybody start the school year in a very special – and anticipatory – way.

I listed a few resources for learnin’ about fasting on that earlier post. I’d love to hear about other ideas / resources, too!

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It’s okay to have only one ministry purpose.

I don’t mean having a single aim for your entire college ministry – although that’s probably okay, too, if you see your ministry as complementary to other ministries students will be impacted by.

But what I mean today is that it’s okay for a campus ministry activity to be focused on achieving one thing.

It’s okay to build a night around fun – without including a Bible study, worship segment, recruitment aspect, or attempt to fulfill another purpose.

It’s okay to have a message focused on helping students know, feel, or do ONE thing… instead of trying to cram five applications in.

It’s legitimate to build a retreat around rest. Or prayer. Or leadership development. Or covering one Biblical topic. Or serving a specific group of people. Without including any other purposes but the one, focusing the entire effort on achieving that one thing really well.

It’s fine for a session of a small group to be spent entirely on encouragement, if that’s what’s needed most.

There will be plenty of times when God reveals multiple purposes for an activity. But sometimes our best impact will come when He only gives us one – and we marshal all aspects of that activity toward accomplishing that one thing or getting that one point across. We may think we’re doing more by aiming for more, when in fact we may be only halfheartedly accomplishing four purposes when we could have really taken some ground in one.

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Welcome to Exploring College Ministry

After directly ministering to collegians for 8 years, my calling switched to advancing the entire field of College Ministry in every way I can. So I've spent the last 4 years exploring it very broadly (including a yearlong road trip), publishing a free book (Reaching the Campus Tribes), speaking, consulting, writing, and working on other projects - all to serve college ministers! To learn more, explore the header links or the tools below.

...and if I can help your ministry directly (or you want to support my mission), contact me!

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