Watch Coca Cola do a little campus ministry:

I’ve never understood why “making someone’s day” rarely qualifies as a “valuable college ministry purpose.”

Obviously, it’s not all that’s required of us as spiritual shepherds. But it can be ministry. Service. Kindness. Love. Adorning the Gospel. Bringing grace. Shining, making them wonder what you got. Celebrating my amazing inheritance, my soil, my portion – the campus where God has placed me. Whatever you wanna call it.

As college ministries, we should be showing American Christendom how this creative, missional ministry thing is done. (Many of you are!)

HT: Brad Lomenick for the video of how Coca Cola does college ministry and we can, too.

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